Why company culture matters

Culture Development

Culture eats strategy for breakfast, lunch and dinner. You might have clear goals, a solid strategy and well-defined processes, things will inevitably go off track if your culture isn’t aligned. In any organization where people collaborate and aim for excellence, a shared and lived culture is essential.

Are you dealing with challenges like these?

  • Your employees seem unmotivated, commitments aren’t kept, and productivity is low.
  • Talented employees are leaving the company.
  • Absenteeism, including sick leave, is above average.
  • There is constant tension and distrust, and team members are quick to blame one another when something goes wrong.
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About company culture

Why is company culture important?

A motivating, empowering and appreciative company culture can propel both individuals and organizations to achieve their best.

Your company’s culture shapes how leaders act, how employees experience their day-to-day work, the level of respect and appreciation in the company, the values upheld and the role models people look to for guidance. 

Actively cultivating your company culture can be a strategic advantage that helps you stand out in a competitive market.

What is company culture?

Company culture is the system of shared values, norms and attitudes that influence the decisions, actions and behaviors of everyone in the organization. 

It permeates every level of your company and shows up in how you:

  • Handle conflicts and mistakes
  • Communicate with each other
  • Show appreciation and recognition
  • Hold people accountable
  • Lead and inspire
  • Foster employee engagement

Signs of a positive company culture

A positive company culture directly benefits employees, leading to higher job satisfaction, increased motivation and improved performance. It also reduces turnover, which reduces recruitment costs. 

Key signs of a strong culture include:

  • Open and transparent communication
  • Employees and management embodying shared company values
  • Viewing challenges as opportunities and mistakes as learning experiences, with a focus on solutions
  • Everyone feels valued and appreciated
  • Open, constructive feedback is the norm

Tips for building a healthy company culture

While company culture develops naturally, you can actively shape and sustain it. This requires a clear plan, consistent effort and time. 

Key elements for developing a strong culture include:

  • Clear values and a shared company vision
  • Open communication and a constructive feedback culture that builds trust and collaboration
  • Strong, effective leadership
  • Teamwork and cooperation to foster a sense of belonging, greater job satisfaction and increased productivity
  • A supportive work environment and conditions that ensure smooth daily operations

Holistic culture development

We’re here to help you develop your company culture holistically and integrate modern work practices. Our goal is to ensure that these changes are deeply embedded and long-lasting.

Let’s connect

Do you have questions or want to schedule an initial, no-obligation conversation? Reach out to us.